Content Consultation, Blog Writing, & Podcast Creation | Marijuana Matters

This startup nonprofit needed content to solidify its vision, educate its audience, and motivate stakeholder donations.

I worked closely with the organization’s founding team to create a working outline for 12-months of content. I interviewed cannabis stakeholders and conducted industry research to write the Green Light Blog and create the Green Light Podcast.

I strategized and created keyword-rich, high-quality blog posts reinforcing this start-up non-profit’s authority in the social equity space.
A well-crafted FAQ is an effective way to integrate keywords in a way that’s both useful to the reader and the website’s SEO quality.
I often organized blog posts into series to increase reader engagement and meet the organization’s goal of educating stakeholders.
I interviewed a range of industry experts to write authoritative blog posts and broaden Marijuana Matters’ audience.
The Green Light Podcast can be found on Apple Podcasts, Spotify, Pandora, Amazon Music, and Google Podcasts.
The Green Light Podcast was downloaded over 1,500 times during its inaugural year.

If you’re starting from the ground up, let’s talk about the content I can create to scaffold your dream.

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